What is the Best Method of Evangelism?

The best method of evangelism is the one which serves the gospel most completely. It is the one which bears the clearest witness to the divine origin of the message, and the life-and-death character of the issues which it raises. It is the one which makes possible the most full and thorough explanation of the good news of Christ and His cross, and the most exacting and searching application of it. It is the one which most effectively engages the minds of those to whom witness is born, and makes them most vividly aware that the gospel is God’s word, addressed personally to them in their own situation

Questions to Ask in Evaluating Means of Evangelism

Is this way of presenting Christ calculated to impress on people that the gospel is a word from God? Is it calculated to divert their attention from man and all things merely human to God and His truth? Or is its tendency rather to distract attention from the Author and authority of the message to the person and performance of the messenger? Does it make the gospel sound like a human idea, a preacher’s plaything, or like a divine revelation, before which the human messenger himself stands in awe? Does this way of presenting Christ savour of human cleverness and showmanship? Does it tend thereby to exalt man? Or does it embody rather the straight forward, unaffected simplicity of the messenger whose sole concern is to deliver his message, and who has no wish to call attention to himself, and who desires so far as he can to blot himself out and hide, as it were, behind his message, fearing nothing so much as that men should admire and applaud him when they ought to be bowing down and humbling themselves before the mighty Lord whom he represents? 

Is this way of presenting Christ [in our evangelism] calculated to promote, or impede, the work of the word in the man’s minds? Is it going to clarify the meaning of the message, or to leave it enigmatic and obscure, locked up in pious jargon and oracular formulae? Is it going to make people think, and think hard, and think hard about God, and about themselves in relation to God? Or will it tend to stifle thought by playing exclusively on the emotions? Is it calculated to stir the mind, or put it to sleep? Is this way of presenting Christ an attempt to move men by the force of feeling, or of truth? 

 

We have to ask, is this way of presenting Christ calculated to convey to people the doctrine of the gospel, and not just part of it, but the whole of it—the truth about our Creator and His claims, and about ourselves as guilty, lost, and helpless sinners, needing to be born again, and about the Son of God who became man, and died for sins, and lives to forgive sins and bring them to God? 

We have to ask, is this way of presenting Christ calculated to convey gospel truth in a manner that is appropriately serious? Is it calculated to make people feel that they are indeed facing a matter of life and death? Is it calculated to make them see and feel the greatness of God, and the greatness of their sin and need, and the greatness of the grace of Christ? Is it calculated to make them aware of the awful majesty and holiness of God? Will it help them to realize that it is a fearful thing to fall into His hands? 

Methods of Evangelism Evaluated

In the last analysis, there is only one method of evangelism: namely, the faithful explanation and application of the gospel message. From which it follows—and this is the key principle which we are seeking—that the test for any proposed strategy, or technique, or style, of evangelistic action must be this: will it in fact serve the word? Is it calculated to be a means of explaining the gospel truly and fully and applying it deeply and exactly? To the extent to which it is so calculated, it is lawful and right; to the extent to which it tends to overlay and obscure the realities of the message, and to blunt the edge of their application, it is ungodly and wrong.

 

(J.I. Packer, Evangelism and the Sovereignty of God (Downers Grove, IL: InterVarsity Press, 1991), 88)